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Hello, I'm Krithika

Senior Product Designer experienced in AI-first and complex system product experiences
Currently designing for BAL. Previously designed experiences for Auctionsoftware and Brain Corp.
M.S. in Human-Computer Interaction from the University of Maryland. Formerly led a successful career as an Architect and Urban Designer. 
HCI
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Product Design/ Legal

Integrating AI to web and mobile experiences of Cobalt, a case management platform.

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Product Design/ Fintech

A mobile application to democratize homebuying in the United States.

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Product Design/ Robotics

A solution to assisting next gen robots using a wireless controller.

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Product Design / Mapping

Help track robot operations and share insights from collected data with managers.

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Game Design / Environment

An educational co-operative tile-based game for kids aged 7-10.

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Visual Design / Transportation

A responsive design solution to improve the visual quality and usability of the website.

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Interaction Design / Trash Collection

An app to track fill-levels in bins using ultrasonic sensors.

Inclusive Design / Participatory Design

Usability Testing / UX Research

ARCHITECTURAL DESIGN
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The process of designing a dining chair using reclaimed teak wood

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Design and curation of sets with an award-winning team for a feature film

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Understanding the principles of mass housing from studying old settlements

ABOUT
About
I'm a multidisciplinary designer who designs and creates with a user-centric mindset, striving to make meaningful impact. I believe design to be a process rather than a product. This leads me to constantly explore ways to bridge people between their physical and digital spaces by combining research, design, and technology.
 

Currently I'm a Product Designer at BAL. My work focuses on designing and improving the web and mobile experiences for foreign nationals and the legal professionals using Cobalt, a case management software. Previously I designed experiences for Auctionsoftware, designing e-commerce and auction solutions for small businesses. In addition, I had also worked with Brain Corp as a product design intern, where I worked at the intersection of people and robots to simplify the interactions between them. I have 4 years of experience working as an architect and designer in the industry. I worked with award-winning studios such as architectureRED and Madras Talkies. I graduated with my bachelor's in architecture in 2017. Since then I have worked in a variety of design roles such as a set designer, furniture designer, interior designer, architectural designer, urban designer, and social media marketing manager.
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Here's my resume

For a quick hello or a chat about anything design

© 2025 designed and illustrated by
KRITHIKA BALASUBRAMANIAN
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